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Ivy & your account

What is free, what Pro adds, and how the trial works

Screenshots from the live app, dark theme

The account page holds your profile, sessions, importers, billing and the danger zone. This article covers the money side plainly: what each tier includes, what the trial does, and how to leave with your data.

The three tiers

LineWhat you get
No accountThe full builder — 58 templates, the real chain, the strike ladder, Greeks, chance of profit, share links — plus Ivy’s build and support tools. Saves stay on your device, up to 3.
Free accountEverything above, synced: the wheel, portfolio, watchlist and alert trackers, Insights, Margin / Cash, the Strategy Finder, the file importer, and 3 saved trades.
ProIvy working on your own book, the brokerage-screenshot importer, unlimited saves, and the daily digest. $29 a month or $290 a year — two months free on annual.

The first 100 members pay founding pricing — $19 a month or $190 a year, locked in for as long as the subscription stays active.

The 14-day trial

Every new account starts with 14 days of Pro, no card. When it lapses you keep everything you made — nothing is deleted. Your newest 3 saved trades stay fully editable (the free cap), the rest go read-only until you upgrade, and the trackers keep working; only the Pro capabilities pause.

Your plan, always in view

The foot of the sidebar carries a small plan tile that says which plan you are on and where to go next. It never pops up or interrupts. On a phone it lives in More, with a short chip in the top bar.

1. Read it on Free

A Free account’s tile names the plan and what it holds, gives the Pro price, and Go Pro opens Pricing, where checkout starts.

The plan tile at the foot of the sidebar on a Free account: Free plan, the free allowance, the Pro price, and Go Pro
Free: your plan, the Pro price, and the way to Pricing.

2. Read it during the trial

During the 14-day trial the tile counts the days left — down to ends today on the last one — and Keep Pro goes to the same Pricing page. Nothing happens on its own when it reaches zero except the move to Free described above.

The plan tile during a trial: Pro trial, 9 days left, the Pro price, and Keep Pro
Trial: the days left and Keep Pro.

3. Read it on Pro

On Pro the tile is status only, never a sale: the renewal date and your price, and Manage opens Account → Billing — switch monthly or yearly, change the card, download invoices or cancel there.

The plan tile on Pro: Renews on a date, the monthly price, and Manage
Pro: when it renews, and Manage for the billing portal.

4. Fold it away

On Free and during the trial, the chevron at the tile’s corner folds it to a single line that still names the plan and links to Pricing. It stays folded for 14 days; the chevron opens it again any time. On a laptop screen shorter than 720 pixels it starts folded, so the navigation keeps every row. The Pro tile has no chevron: it is status only, never a sale.

The plan tile folded to one line reading Free plan · Go Pro, with the chevron to open it again
Folded: one line, still a link to Pricing.

5. Find it on a phone

On a phone the top bar carries a chip — FREE on Free, PRO · 9d style during a trial (the days left), and nothing on Pro. Tap it for Pricing. The full tile is in the More sheet, at the bottom.

The phone top bar during a trial with the PRO · 9d chip beside the alerts bell
The top-bar chip during a trial. Tap it for Pricing; the full tile is under More.

Common questions

  • Where did the upgrade card on the dashboard go? The plan tile replaces it, in the sidebar instead of between your positions.
  • I folded it on one device — why is it open on another? The fold is remembered per device and per account, so a shared computer never carries one person’s choice to the next.
  • Does the tile change what I can do? No. It only reports the plan; the plan itself is set by your subscription or trial.
  • The trial ended — what does the tile say? It returns to Free, and for a short while it also names the day the trial ended; nothing in your book is deleted.

Subscribing and managing billing

  1. Upgrade from Pricing, the plan tile at the foot of the sidebar (More on a phone), or the account page — checkout is Stripe’s.
  2. Account → Billing opens the billing portal: switch monthly/yearly, update the card, download invoices, or cancel. A cancellation runs to the end of the paid period.
  3. Founding pricing survives plan switches within founding monthly/yearly. Cancel and return after the founding window closes, and Pro is at the regular price.
The account page showing profile, billing, daily digest and import sections
Profile, sessions, billing, digest, importers and the danger zone — one page.

Your data is yours

  • Export everything — strategies, cycles, lots, realized ledger, watchlists — as JSON, any time, on any tier.
  • Delete the account with a typed confirmation. It cascades: every row you own is removed.
  • Analytics — funnel moments and page views go to PostHog, along with a masked session replay: every piece of text and everything you type is asterisked before it leaves your browser, images and charts are blanked, and recordings are keyed to your account id, never your email. Do Not Track or Global Privacy Control switches it off. The privacy policy states exactly what is collected.

Feedback tickets

The footer’s Feedback link (and the button on Account → Feedback) opens a short form from any screen. After you send it you get a ticket number. Those numbers — and their status — live on Account → Feedback, so a reply from us is something you can match. Signed in, a short “Got it — ticket #N” email also goes to your confirmed account address. Sent without signing in, no automatic email goes out: the optional address on the form is kept only so a person can reply to you. You do not see the internal board that triages them; that is operator-only.

Quotes shown are 15 minutes delayed. Nothing here is investment advice.